Once the Lord of the Crafts Sect said this, Chen Xu immediately understood his objective.
For a mega-scale equipment manufacturer like the Myriad Crucible, the cost of low-tier equipment had already been compressed to the absolute limit.
Using equipment instead of Divine Power Crystals to pay out the rankings rewards for the Grand Assembly of Transcendents was an incredibly cost-effective move for the Myriad Crucible.
But that wasn't the key. The key was that while saving money, they could also promote their own equipment brand.
Those transcendents of the myriad worlds who stood out from the layers of challenges and ultimately won rewards would undoubtedly draw attention from all realms.
Even if they were completely unknown before, once they secured a rank and claimed a reward at the Grand Assembly of Transcendents, their name would surely spread across the myriad worlds—or at the very least, throughout their home world and the surrounding realms.
Just imagine: for a transcendent receiving such continuous exposure, what else would draw people's attention besides their own strength and transcendent system?
Exactly—their equipment. That long saber that cleaved through enemies, that great spear that pierced through enemy ranks... The perfect match for a hero would always be the weapon in their hand.
Once those rewarded transcendents received equipment from the Myriad Crucible, from that moment on, they would become spokespersons for the Myriad Crucible.
The sabers, spears, swords, and axes of the Myriad Crucible would help these transcendents defeat one enemy after another on their path of growth.
The armor and heart-protecting mirrors of the Myriad Crucible would protect them through one crisis after another.
From then on, as long as the rewarded transcendent didn't die—as long as they drew breath for even a single minute—they would be advertising for the Myriad Crucible.
The Myriad Crucible could use these victors to once again broadcast its title of the number one brand in the myriad worlds.
As for whether those victors would switch to other brands of weapons...
The Lord of the Crafts Sect was extremely confident in his own craftsmanship. If the forging standard of the Myriad Crucible could be outperformed by anyone else, he would have lived in vain as a Dao Lord.
Having guessed the Lord of the Crafts Sect's intentions, Chen Xu also let out a knowing smile.
“If Fellow Daoist Tie is willing to sponsor us, I of course welcome it. However, directly covering the rewards for an entire realm might be a bit inappropriate.”
“Oh? In what way is it inappropriate?”
“For one, low-realm equipment isn't worth much. The absolute lowest guaranteed reward for the Transcendent Rank is one hundred Divine Power Crystals. At this price point, let alone buying a set of Myriad Crucible equipment, you could probably pile up custom-made gear like a mountain.”
“Hahaha! It is indeed as you say, Fellow Daoist. Transcendent Rank equipment isn't worth much. But it's not that exaggerated either. The most expensive custom Transcendent Rank set from the Myriad Crucible is priced at ten Divine Power Crystals.”
Hearing this, it was Chen Xu's turn to be shocked.
Holy crap, what kind of equipment are you selling? You dare charge ten Divine Power Crystals for Transcendent Rank gear? What kind of set is this? Does it have individual armor pieces for every single strand of hair?
That's freaking Transcendent Rank! There are still two entire realms between it and the Mythic Rank!
Stunned for a moment, Chen Xu paused to collect himself before continuing.
“Secondly, there are too many variables and fluctuations among those at the Transcendent Rank; they aren't as stable as those in the higher realms. The traffic from ten thousand Transcendent Rank cultivators can't compare to a single Mythic Rank expert.”
“Therefore, I believe you could sponsor a portion of each rank, or rather, a part of it, Fellow Daoist.”
“A portion? How so?”
“For example, in a reward pool of one hundred Divine Power Crystals, the Myriad Crucible could cover thirty percent, which is thirty Divine Power Crystals.”
“This way, while keeping your total sponsorship amount the same, you can also sponsor the higher realms, allowing Myriad Crucible equipment to circulate among high-realm powerhouses as well.”
There was another point Chen Xu didn't mention: he already had sponsors in mind for the remaining seventy percent.
Since they had equipment sponsors, how could they go without pill and potion sponsors?
With equipment and pills sorted out, shouldn't pets and mounts be included as well?
The Lord of the Crafts Sect found some sense in Chen Xu's explanation.
“Then let us do as you suggest, Fellow Daoist Chen. We will adjust the sponsorship plan for the Myriad Crucible. As for the specific adjustments... Jin Gangzuan, you will be in charge of this. Draw up a proposal as soon as possible and hand it over to...”
The Lord of the Crafts Sect looked at Chen Xu, his eyes asking the question.
“Just give it to Boss.”
“Hand it over to Lord Boss.”
“Yes, Master.”
With just a few casual words, a highly valuable, massive deal was finalized.
“Fellow Daoist Chen, it's a pleasure doing business with you.”
“Fellow Daoist Tie, it's a pleasure doing business with you.”
After some more small talk, Chen Xu took a photo with the Lord of the Crafts Sect to use for promotional purposes, and then concluded the meeting.
...
Chen Xu arrived in a relatively empty stretch of the Cosmic Sea, preparing to create the venues for the Grand Assembly of Transcendents.
“My Lord, how about this angle? Shooting from the bottom up—a low-angle shot—can highlight your majesty.”
“Or maybe from the top down? A high-angle shot can showcase your benevolence, perhaps making you feel closer to the audience.”
Hearing this, Chen Xu was somewhat speechless. Having not paid attention to Miracle's growth for a few years, he wondered where this fellow had picked up all these bizarre ideas.
“Uh, there's no need, Miracle. Just shoot from behind. The focus should be on the creation of the worlds.”
“The point is to promote the tournament venues, not me. Understood?”
“Understood, my Lord.”
Miracle then concealed its form and focused on filming.
In the void, Chen Xu stretched out his hands, and two clumps of World Dao principles emerged in his palms.
In the next instant, Chen Xu was about to clap his hands together, letting the World Dao principles violently collide and rub against each other to birth basic worlds.
However, Chen Xu suddenly remembered that he wasn't just creating dedicated worlds for the tournament this time; he also had to shoot a promotional video.
Since he was shooting a promotional video, the techniques he displayed couldn't be too profound or esoteric.
Simply put, there needed to be lots of special effects, and the scale had to be grand.
After a brief thought, Chen Xu withdrew the World Dao principles first, and then opened a massive spatial gate.
“Ugh...”
A series of hoarse, low growls echoed from the other side of the gate. Then, a massive, dark dragon head poked out. It was Void.
“Master~”
“Void, come out for a bit. Act as my mount and help me shoot a promotional video.”
“Huff, alright.”
Void flew out, carefully catching the soles of Chen Xu's feet with his head before adjusting his position.
“Void, in a moment, I will create worlds through the collision of Dao principles. When I do, blow a breath of wind. Carefully control your strength and blow those newborn worlds evenly into this area in front of us. Understood?”
“Void understands.”
Then, Chen Xu raised his hands again, and the World Dao principles condensed in his palms.
The radiance of the Dao principles flickered, emitting a profound and mysterious light.
This was a deliberate move by Chen Xu, designed so that even the low-tier Transcendent Rank viewers could watch with relish.
In reality, the entire process—from condensing the Dao principles, to the collision, and finally to the birth of a world—could be completed in the blink of an eye.
To accommodate the low-rank audience, Chen Xu had truly gone to great lengths.
Under Chen Xu's slow-motion control, the two clumps of Dao principles slowly drew closer.
Then, as if drawn by some invisible force, the two clumps of Dao principles began to spin rapidly in front of Chen Xu, rotating round after round, faster and faster.
In the next moment, Chen Xu withdrew his mental strength, no longer restricting the collision of the two clumps of Dao principles. After all, the footage recorded so far should be plenty.
As the two unrestricted clumps of World Dao principles collided, a blinding light and a vast amount of matter burst forth at the point of impact.
At this moment, Chen Xu moved again, instantly injecting even more World Dao principles into the collision point, while also mixing in quite a few necrotic, elemental, and corrupting Dao principles.
“Void!”
“Whoosh!!!”
Void understood perfectly. A wind of annihilation capable of destroying ordinary worlds blew from his draconic maw, continuously carrying newborn worlds out from the turbulent currents.
Under Void's control, these newborn worlds lined up in an orderly queue. Propelled by the wind of annihilation, they formed a golden spiral formation in the Cosmic Sea.
Chen Xu nodded in satisfaction. Void was indeed a fast learner; this aesthetic sense was very much in his own style.
Once ten thousand worlds had been born, Chen Xu continued to inject World Dao principles and released his mental strength once more.
This time, what he wanted to shape were no longer ordinary worlds, but dedicated worlds capable of withstanding battles between Mythic Rank or even Eternal Rank powerhouses.
Soon, ten dedicated worlds, each a hundred times larger than an ordinary world, manifested.
The ten dedicated worlds slowly rotated in the Cosmic Sea, serving as the focal points of the golden spiral, anchoring the ordinary worlds on the periphery.
The worlds were ready, but the ecosystems within them still needed to be built.
If they were only to be used for combat, the environments within the worlds didn't need to be overly complex; three types would suffice.
Deserts, oceans, forests, deserts, swamps, volcanoes, grasslands—all kinds of terrains were randomly arranged and combined by Chen Xu, then distributed across the various worlds.
As for the ten dedicated worlds serving as high-tier battlefields, their internal terrains were far more complete.
With all of this done, Miracle immediately panned the camera, quickly gliding through each of the worlds.
However, Chen Xu stopped it.
“Don't rush, it's not over yet.”
Just having special terrain wasn't enough; there were no native inhabitants yet.
Although the First Grand Assembly of Transcendents of the Myriad Worlds was a PvP tournament, some PvE elements could still be added during the qualifiers.
This would also give the audience some extra novelty.
With a thought from Chen Xu, the necrotic, elemental, and corrupting Dao principles he had previously injected began to take effect.
One by one, fallen demons, skeletons, ghouls, and basic elementals crawled out from the ground, appearing in these newborn worlds.
Aside from these fodder monsters, Chen Xu naturally prepared many special elite monsters as well.
Abominations, necrotic knights, and even Undead Bone Dragons, demon lords, and element lords—not a single one was missing.
Even perverted gimmick monsters like Stygian Dolls and heroic gargoyles were deployed by Chen Xu in small quantities.
Furthermore, beyond these elite monsters, Chen Xu also created a powerful world boss with terrifying strength inside each world.
These world bosses contained two or more types of special Dao principles within them, making their strength and troublesome nature self-evident.
Above the world bosses, Chen Xu also randomly selected seven lucky worlds, placing seven incredibly terrifying demon kings of Hell within them.
“Andariel, Duriel, Mephisto, Diablo, Baal, Belial, Azmodan... Demon kings revived from corruption, go and give those transcendents who rashly barge in some malice from Hell!”
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